Advocating the importance of living in harmony with nature
TOKYO October 12, 2011: Japan Airlines (JAL) has rolled out a newly-painted Boeing 777-200 aircraft named JAL Eco Jet “Nature” that is specially decorated with logo marks of various environmental projects to which the JAL Group is lending support. It began operations with the fresh livery on September 30, flying mainly between Tokyo (Haneda) and Fukuoka, Osaka (Itami) and Sapporo.
As an Eco-First company, the JAL Group is committed to lessening the burden of its business operations on the environment and is also actively conveying the importance of conserving our natural environment to customers and the public through a wide range of undertakings.
A part of those endeavors include the introductions of the first Eco Jet in 2008 on domestic routes and subsequently a second one in 2009 that plied international routes. Both Boeing 777s were painted with a green-tailed version of the airline’s usually red Arc of the Sun livery, and later bore an additional logo of COP10 in 2010 on its fuselages when JAL supported the COP10 held last year in Nagoya, Japan.
Now, one of the two Eco Jets have been repainted with the airline’s new red circular crane livery featuring the Japanese red-crown crane which also brings to mind the nation’s rich natural beauty and biodiversity. With a focus on “Nature” as the key theme this time, logos of the various environmental projects were added. Raising awareness in ways such as this, JAL seeks to highlight environmental conservation efforts through its daily operations as an airline, and to implement innovative educational activities as well.
Additionally, from October 13 to November 30, 2011, JAL will be distributing to all customers onboard JAL Eco Jet “Nature” flights, a packet of “Eco Seeds” of the spring flower Swamp Chrysanthemum (Leucanthemum paludosum), to encourage the joys of planting and making the world a greener place. JAL will persevere in its various initiatives to promote the importance of harmony with nature and the protection of the environment.